Resilience in the Face of Change
Alicia sits down with longtime friend and Intuit Trainer/Writer Network co-founder Alison Ball to trace her path from Intuit through Liscio and BookKeep to running her own consulting practice as a trusted sounding board for tech companies and practitioners alike. Alison breaks down why so many accounting tech products stumble (hint: they skip the accountants), shares Blake Oliver's now-famous advice to fix your bottleneck before pointing AI at anything else, and makes the case for why the UK's tax system might be a preview of where the US is headed. Grandkids, gardens, and gamillion-dollar vines make an appearance too.
LINKS
Reach out to Alison at https://www.linkedin.com/in/alisonball/
Listen to our episode about Intuit layoffs: uqb.show/146
July 21 through October 8: HANDS-ON QUICKBOOKS TRAINING COURSE, http://royl.ws/HOT2026?affiliate=5393907
Sponsors:
Intuit Accountants - http://uqb.promo/intuit
Pilot - http://uqb.promo/pilot
Veltrix - http://uqb.promo/veltrix
Intuit Accountants - http://uqb.promo/intuit
Pilot - http://uqb.promo/pilot
Veltrix - http://uqb.promo/veltrix
- (00:00) - Podcast Welcome Guest Intro
- (00:45) - Off Brand QBO Shirt Story
- (01:36) - How We Met At Connect
- (04:24) - TWN Origins And Auditions
- (07:05) - TWN Disbanding Impact
- (09:03) - Layoffs And Career Shifts
- (12:43) - Product Design Mistakes
- (15:25) - AI Bottlenecks And Decisions
- (17:39) - Community Collaboration Shift
- (22:13) - Canada Vs US Accounting
- (24:29) - Canadian Community Leaders
- (25:21) - Inclusive Culture And Travel Plans
- (26:16) - Training Tour Across Canada
- (27:03) - Advice For Industry Change
- (28:48) - Getting On The AI Train
- (31:16) - Tech That Fades Into Background
- (32:21) - AI Apps And Workflow Value
- (35:25) - Making Tax Digital Future
- (40:05) - Life Updates And Where To Connect
- (43:36) - QuickBooks Hands On Training Pitch
- (45:24) - Final Thanks And Wrap Up
LINKS
Reach out to Alison at https://www.linkedin.com/in/alisonball/
Listen to our episode about Intuit layoffs: uqb.show/146
July 21 through October 8: HANDS-ON QUICKBOOKS TRAINING COURSE, http://royl.ws/HOT2026?affiliate=5393907
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Creators and Guests
Host
Alicia Katz Pollock, MAT
Alicia Katz Pollock, MAT is the CEO at Royalwise Solutions, Inc.. As a Top 50 Women in Accounting, Top 10 ProAdvisor, and member of the Intuit Trainer/Writer Network, Alicia is a popular speaker at QuickBooks Connect and Scaling New Heights. She has a Master of Arts in Teaching, with several QuickBooks books on Amazon. Her Royalwise OWLS (On-Demand Web-based Learning Solutions) at learn.royalwise.com is a NASBA CPE-approved QBO and Apple training portal for accounting firms, bookkeepers, and business owners.
